Joe Chernov on great marketing

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.”

Joe Chernov

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How do you want people to feel?

maya angelou quote

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

Maya Angelou

Family. Friends. Colleagues. Customers. How do you want them to feel after contact with you?